einfach-news.de is the all-in-one sending platform for teams: GDPR-compliant, with intelligent sending rules, WYSIWYG editor and a powerful API – made in Germany.
From recipient lists to campaign analytics – einfach-news.de covers the entire sending process.
Multiple users, one team. Manage providers, lists and campaigns together. Role-based permissions ensure order and security.
Connect SMTP, Amazon SES, Mailgun and SendGrid. Per-provider configurable sending rules for maximum deliverability and provider rotation.
Token-bucket rate limits, warm-up profiles, backoff strategies and domain-specific limits for Outlook, Gmail, Yahoo & Co. protect your sender reputation.
Legally compliant consent management with DOI token, IP logging, consent versions and deletion functions per Art. 17 GDPR.
GrapesJS newsletter editor with drag & drop, merge tags, versioning, desktop/mobile preview and spam word check – no HTML knowledge required.
Create campaigns, set the send time and let the system automatically split into optimal micro-batches. Pause, resume and real-time monitoring included.
Automatic detection of disposable domains, MX check, hard bounce suppression and domain-wide blocks keep your lists clean.
Opens, clicks, bounces, unsubscribes and complaints in real time. Provider health status, error rates and alerts on threshold violations.
Sanctum-secured API for lists, recipients, templates, campaigns and providers. Integrate into any application in minutes.
Register, create a team and invite members. Each team manages its own providers and lists.
Set up SMTP, SES, Mailgun or SendGrid. Configure sending rules and warm-up profiles directly.
Import recipients, activate double opt-in and log consents in a GDPR-compliant way.
Create appealing emails in the drag-and-drop editor, insert merge tags and send test emails.
Choose target list and template, set the send time – einfach-news.de takes care of the rest.
Intelligent sending rules automatically adapt to provider responses. Warmup, throttling, backoff and circuit breaker – the engine handles everything for you.
Try it nowGlobal & domain-specific limits (per minute/hour) via Redis token bucket. Outlook, Gmail, Yahoo and German providers individually configurable.
Gradual send increase: day 1 → 100 emails, day 2 → 250 emails up to full volume – protects new sender domain reputations.
On temporary rejections (421/450) automatic retries with growing intervals – no manual intervention required.
If errors accumulate, the circuit breaker puts the provider into cooldown (10–30 min.) and automatically reduces limits.
Soft bounce > 2% → backoff. Hard bounce > 0.5% → cooldown. Complaint > 0.1% → pause campaign and send alert.
einfach-news.de was developed with privacy as a core principle – not as an afterthought add-on.
Legally compliant DOI process with token-based confirmation, IP logging and storable consent version.
Every consent is stored with timestamp, IP address, user agent, text version and proof URL.
Hard delete at the click of a button including audit entry. Automatic anonymisation jobs after a configurable period (e.g. 24 months).
Export all personal data of a recipient as JSON or CSV – for access requests per Art. 15 GDPR.
One-click unsubscribe without login. List-Unsubscribe header (RFC 8058) in every email. Immediate effect guaranteed.
All sensitive fields (provider passwords, DKIM keys, API keys) are stored with Laravel Encryption (AES-256-CBC).
The fully Sanctum-secured REST API gives developers full access to lists, recipients, templates, campaigns and providers. Perfect for CRM integrations, onboarding flows or custom frontends.
// Request POST https://app.einfach-news.de/api/campaigns Authorization: Bearer <your-token> Content-Type: application/json { "team_id": 42, "list_id": 1001, "template_id": 77, "subject_override": "Spring News", "schedule_at": "2026-03-05T08:00:00Z", "provider_strategy":"round_robin", "utm_tags": { "utm_source": "newsletter", "utm_medium": "email", "utm_campaign": "spring-2026" } } // Response 201 Created { "id": 389, "status": "scheduled", "schedule_at": "2026-03-05T08:00:00Z", "recipients": 12450 }
No hidden features. All plans include double opt-in, GDPR tools and API access.
+ 19% VAT
+ 19% VAT
+ 19% VAT
Pay only for what you use
Start for free, no credit card required. GDPR-compliant from Germany.